The journey of purchasing a home can be filled with endless complexities and nuances. One term that often surfaces in real estate transactions is 'Days on Market' (DOM). Understanding this term and its implications can significantly impact a buyer's decision-making process.

Understanding 'Days on Market'


'Days on Market' refers to the total number of days a property has been listed for sale on the market. It starts counting from the day the listing goes live to the day it goes under contract.


DOM is a crucial indicator of market conditions and property desirability. A lower DOM signifies a seller's market where properties are selling quickly, whereas a higher DOM indicates a buyer's market with properties taking longer to sell.

How 'Days on Market' is Calculated

The calculation is straightforward; it's the cumulative number of days a property remains listed for sale from its initial listing date to the day an agreement is reached with a buyer.

Why 'Days on Market' Matters to Buyers

Indication of Property Value

Often, a lower DOM correlates with a property's desirability and possibly its value. A property selling quickly may be priced correctly or even competitively, hinting at its fair or superior value.

Negotiating Power

A higher DOM can provide buyers with additional negotiating power. Sellers might be more willing to negotiate on price or terms if their property has been on the market for a considerable time.

Insight into Market Conditions

Analyzing the DOM of various properties within a specific area can provide valuable insights into the local real estate market's condition.

How to Utilize 'Days on Market' Information

Researching Properties

Buyers can use DOM information to research and compare properties, helping to identify potential bargains or overpriced listings.

Consulting with a Real Estate Agent

Professional real estate agents can provide insights into what a typical DOM signifies in your desired area and how to use this information when making an offer.

Making an Informed Offer

Utilizing DOM data can help in making a well-informed offer, one that reflects the current market conditions and the property's desirability.

Tips for Sellers: Improving 'Days on Market' Figures

Reducing the DOM can lead to a quicker sale and possibly a better price. Pricing the property correctly, improving its appeal, and marketing effectively are ways to achieve a lower DOM.


Understanding and utilizing the 'Days on Market' concept can significantly benefit both buyers and sellers. It provides a glimpse into the market conditions, allowing for more informed decision-making in the home buying process.


  1. What does a high 'Days on Market' indicate?
    • A high DOM typically indicates a slower market or possibly an overpriced listing.
  2. How can buyers benefit from understanding 'Days on Market'?
    • Knowledge of DOM can provide negotiation leverage and insight into market conditions.
  3. Can sellers affect the 'Days on Market' figure?
    • Yes, by pricing correctly and improving the property's appeal.
  4. Is 'Days on Market' the only indicator buyers should consider?
    • No, it's one of many factors that should be considered when buying a home.
  5. How accurate is the 'Days on Market' figure?
    • It's generally accurate but consulting with a real estate professional is advisable for a more comprehensive understanding.
Posted by Adam Chahl on
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